活動詳情

Course Outline:

1.Definition of design thinking and its process

2.Introduce design thinking toolkits

3.Apply design thinking tools with experiential learning activity

4.Showcase what works in design thinking


Key Takeaway:

1.Develop a Design Thinking mindset to create new value

2.Unleash creativity in teams to develop innovation and become more receptive to changes and feedback

3.Engage stakeholders and understand their needs through a lens of empathy

4.Learn and master practical Design Thinking concepts and advanced tools as a leader

5.Be inspired by actual successful cases and appreciate best practices at work


Who Should Attend?

Welcome to All, no previous knowledge or experience in design thinking is required


演講嘉賓

  • Freddy Law (Start-up Founder, Design Thinker, Strategic Trainer Partner, PERSOLKELLY Consulting)

    Freddy Law

    Start-up Founder, Design Thinker, Strategic Trainer Partner, PERSOLKELLY Consulting

    Freddy Law is the founder of Cross Innovation, a boutique consulting firm focusing on innovation across different sectors. He has served various departments in the Hong Kong government, Bank of China, a top global luxury group, and Lutheran Social Services, etc.

    He is also the co-founder of Storius, a free location-based audio guide app. He secured funding from HK Cyberport and is managing his global team in Hong Kong and Bangkok. He is an honorable lecturer at The University of Hong Kong, teaching design thinking for social innovation at the Faculty of Social Sciences since 2019. For the last seven years,
    Freddy was the executive director and senior innovation consultant in Education for Good, a social innovation training and consultancy firm. He served Cathay Pacific, Sun Life Financials, SCMP, Tung Wah Group, Jockey Club, Deloitte, etc. Since 2018, Freddy has been appointed as a non-official member of the Human Resource Planning Commission under Chief Secretary for Administration of the HKSAR Government.

    Freddy was at Google, where he worked in People Operations, hiring top talents around the world. Freddy graduated from The Hong Kong Polytechnic University and Zhejiang University. He got scholarships to study social innovation at Harvard Kennedy School and Stanford school.

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票務信息

Single Course Price

Early Bird Price : HKD499 / USD64
(You can enjoy Early Bird Price if you enroll 1 month before the course)

Standard Price : HKD699 / USD89
(USD is only for reference)

標準價格 港幣 699
Corporate Purchase

Corporate Purchase : HKD399 / USD51
* Minimum enrollment of 10 under the same course from the company
to enjoy the discount

(USD is only for reference)

標準價格 港幣 399

Terms & Conditions

Before register, please make sure you read through and agree the below Terms & Conditions.



  1. Acceptance of enrollment is subject to the discretion of PERSOLKELLY Consulting.
  2. After confirmation of payment & enrollment, contact person will get an e-receipt in the payment confirmation email.  No invoice will be issued afterwards
  3. All tickets are non-transferrable to other individuals. No changes are to be made once the payment is confirmed.
  4. Applicants, upon full payment, will be processed on a first-come first-served basis.
  5. When the course is over-subscribed, PERSOLKELLY Consulting reserves the right to arrange another sessions. Applicants may then be notified of the new time, dates and place of meetings if there are any extra sessions.
  6. To guarantee the learning effectiveness of all participants, the minimum enrollment of each class will be 10 and the maximum capacity will be 80.
  7. No refund will be made after payment.
  8. If the class has to be cancelled by PERSOLKELLY Consulting under special circumstance, applicants and participants can choose to enroll in another sessions of DLC 2022.
  9. PERSOLKELLY Consulting reserves the right to make alterations regarding the course details.
  10. The course summary will be shared ONLY during the Zoom live session. All the materials obtained in the session are strictly for participant's learning purposes.


Personal Data Collection Statement



a. The personal data of applicants are collected and kept for purposes of processing of applications of course enrolment and course analysis.

b. The personal data provided in this form may be used by PERSOLKELLY Consulting for direct marketing purpose. 




By confirming registration & payment, you agree to the above Terms & Conditions & Personal Data Collection Statement.